athena

Visual Identity

Visual Identity

Download the logo kit of ATHENA European University.
Download the brandbook of ATHENA European University.

Download the leaflet of ATHENA European University.

Download the presentation of ATHENA European University.

5 keywords that describe ATHENA’s identity:

  • Dynamic
  • Bright
  • Contemporary
  • Inclusive
  • Simple

Dark blue is the main brand colour. It is one of the means to convey Athena’s reliability. Additional colours bring brightness and softness to the Athena’s visual identity. It is a tool that provides means to create dynamic and contemporary applications. It also enables the brand to convey its creator and caregiver archetypes.